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Website Basics Every Business Owner Should Know (Without the Tech Jargon)

You don’t need to be a web developer to understand how your website works—but a little knowledge can go a long way. Whether you’re launching your first site or refreshing an older one, here are the basics you should know about the tools and services that make your...

Is Your Website Stuck in the Past? Here’s Why It Might Be Time for an Upgrade

Your website is often the first impression potential customers have of your business. If it’s been 5+ years since your last update, that first impression might be saying all the wrong things. In today’s fast-paced digital world, an outdated website can do more harm...

Marketing Should Deliver Immediate Results – Myth Busted! 🚀

🚫 Myth: If a marketing strategy doesn’t generate leads overnight, it’s not working. ✅ Truth: Marketing is a long game, not an instant win. SEO, content marketing, branding, and even paid ads take time to build momentum. If quick, effortless success were guaranteed,...
Get better results from your Google Business Profile

Get better results from your Google Business Profile

Is Google My Business worth it? Google My Business is now called Google Business Profile. Is it worth it? Well, it’s free. So can we assume the question is ‘Is it worth the effort?’ Let us hit you with some facts. People love facts like people love local search....

A Brief Overview of Google Analytics 4 (GA4)

A Brief Overview of Google Analytics 4 (GA4)

This is not a how-to guide Before we begin, this is not a how-to guide. It’s an overview of Google Analytics 4 (GA4). Written for business owners, managers, and marketers. For people that want a rundown of what the fuss is about, and what some of the main changes are....

WILL SEO BECOME AIO?

WILL SEO BECOME AIO?

AI is everywhere What started as geek-fest chatter at a LAN party is now a topical conversation piece on your daily commute. (Well, if people actually spoke to each other on the way to work then it would be.) Everyone is at it. In fact, even the old lady at the post...

Let’s Talk about Photography & Videography

Let’s Talk about Photography & Videography

Branding. It's super important. And yes, your business is your brand, but you are also the face of your brand. You are the relationship builder with others to get them to know, like and trust you so that they want to do business with YOU! Photography & Videography...

You Are What You Repeat

You Are What You Repeat

It started with an email It started with an email from a travel operator. The type of travel agent which books your travel for you. That takes care of everything. The email had a great subject line and began with a captivating story about a little piece of history. It...

3 Habits of Highly Effective SEO

3 Habits of Highly Effective SEO

There really is a lot to think about. Google uses over 200 (known) factors in its algorithm. And they experiment all the time. In fact, in 2018 they made over 3000 improvements. That’s almost 9 times a day, on average. And so keeping your website finely tuned as the...