by Jamie Moeller | May 15, 2022 | Marketing, PPC, SEO, Websites
You’d be forgiven for thinking that selling online is a completely different kettle of fish. The truth is, although it may be a different type of kettle, the fish have very similar tendencies. Our attention span may be shorter today. And there is an incredible amount...
by Jamie Moeller | May 9, 2022 | Exhibits, trade show
Being outside makes us feel good. It boosts our mood and reduces stress levels. Fresh air raises oxygen levels in the brain. That increases serotonin, the feel-good hormone. So why not make the most of nature’s help to do a bit of business this spring? Take your trade...
by Jamie Moeller | Apr 9, 2022 | Branding, Marketing, SEO
FINDING YOUR VOICE – ESTABLISHING YOUR BRAND TONE OF VOICE & REPLICATING IT What does tone of voice mean in branding? Your voice is the essence of how you express yourself, your values and your mission as a business in written and spoken communications. The tone...
by Jamie Moeller | Jan 18, 2022 | Business Insight, Exhibits, Social Media, trade show
Forget guerrilla marketing… 2022 is the year of the tiger It’s in the eyes. Focus. Determination. Intent. The world’s most powerful go-getter. The biggest cat on the block. Organically adorned with war-paint, this magnificent creature wears its Game Face with pride....
by Jamie Moeller | Dec 6, 2021 | Business Insight, Exhibits, Marketing, trade show
Pique their Interest: Pre-show direct mail & Introductions Capture Attention: Expo Display Stands & Branded Clothing Engage a Crowd: Scratch cards, Promo & Freebies Collect Data: Request a Free Audit, Claim a Discount, Enter a Competition Follow up:...
